From Prank to Product: Nekobusou (Armored Cats)

On April 1, 2018, Japanese toy-maker Bandai announced a new lineup and innovative figurines. Nekobusou, or “Armored Cats” in English, were essentially adorable kitty transformers that could wrap themselves with lethal killing machines. The company must have known that they were on to something right away. The original tweet racked up almost 3000 retweets and […]

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