TVs this year will ship with a new feature called “filmmaker mode,” but unlike the last dozen things the display industry has tried to foist on consumers, this one actually matters. It doesn’t magically turn your living room into a movie theater, but it’s an important step in that direction.
This new setting arose out of concerns among filmmakers (hence the name) that users were getting a sub-par viewing experience of the media that creators had so painstakingly composed.
The average TV these days is actually quite a quality piece of kit compared to a few years back. But few ever leave their default settings. This was beginning to be a problem, explained LG’s director of special projects, Neil Robinson, who helped define the filmmaker mode specification and execute it on the company’s displays.
“When people take TVs out of the box, they play with the settings for maybe five minutes, if you’re lucky,” he said. “So filmmakers wanted a way to drive awareness that you should have the settings configured in this particular way.”
In the past they’ve taken to social media and other platforms to mention this sort of thing, but it’s hard to say how effective a call to action is, even when it’s Tom Cruise and Chris McQuarrie begging you:
While very few people really need to tweak the gamma or adjust individual color levels, there are a couple settings that are absolutely crucial for a film or show to look the way it’s intended. The most important are ones that fit under the general term “motion processing.”
These settings have a variety of fancy-sounding …continue reading