Marketing, Lifestyle, Fashion, Gadgets and Product Innovations from the world's most interesting consumer market.
6 Feb
Ad agency Hakuhodo’s Future Technology Works department have come up with a new app that controls your dreams. The Yumemiru (translated as see the dream) app lets users select different scenarios to dream about and then through sound influences your thoughts while you snooze.
The free app has 8 different scenarios to choose from including [...]
3 Feb
Sony have been struggling as of late with its reputation severely damaged due to the hacking scandals, plummeting sales, and last weeks CEO change it is in major need of a bit of a PR bost. One area it does seem to be pushing forward in however is the company’s sustainable innovation, the company are [...]
1 Feb
Tokyo department store Takashimiya has teamed up with Dr Hiroshi Ishiguro of Osaka University to install a new visual merchandising concept using a lifelike android mannequin that has shoppers stopping in their tracks. Used as a Valentines Day promotion, the female android mannequin smiles, nods and even yawns as it interacts with passersby.
Dr Ishiguro [...]
31 Jan
Came across this ad today for Suntory’s Black Oolong Tea in Shinagawa Station featuring the popular manga character Moguro .
Using a concave back, the signage creates the 3D effect of the character watching you wherever you go. Interesting and eye-catching stuff.
The ad is part of the campaign running at the moment for the drink [...]
30 Jan
Japanese graphic designer Bunpei Yorifuji of Bunpei Ginza has produced an awesome series of illustrations outlining the complete history of Tokyo from the birth of life through to modern day. In just 10 plates Yorifuji manages to capture the most defining moments building up to the making of modern day Tokyo!
The graphic artist is [...]