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Japan’s culture of passionately supporting favorite idols and anime characters—known as “oshi-katsu”—has expanded rapidly in recent years, with around 20 million people now actively engaged, as virtual avatar performers emerge as a driving force behind a market that has grown to 100 billion yen a decade after the birth of the world’s first VTuber, Kizuna AI.
News On Japan has been publishing more stories about cashless payments, digital services, and the way online spending is changing in everyday settings.
Rakuten AI 3.0 was introduced as Japan’s most powerful self-developed large language model — a supposed breakthrough for the country’s domestic AI industry. But within hours of its launch, serious controversy erupted. (East Tech Now)
The entertainment landscape in Japan is going through a very significant transformation phase, driven by changes in consumer lifestyles and rapid technological advancements.










