Yakult Certified by Guinness as No. 1

TOKYO, Oct 14 (News On Japan) - Yakult has been officially recognized by Guinness World Records as the world’s best-selling lactic acid beverage brand in 2024, marking a new milestone for the iconic probiotic drink. The certification, announced at a presentation ceremony, celebrates the brand’s success across domestic and international markets.

At the event, actress Yuki Uchida took the stage to reflect on Yakult’s 90-year history, tracing its growth from a pioneering Japanese health drink to a global household name. To commemorate the achievement, the company also announced the limited-time release of a peach-flavored version of the beverage — a variety already popular in markets such as China and Europe — which will go on sale from November.

Source: テレ東BIZ

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